The Wellsway Chiropractic Clinic — Bath Physiotherapy Digital Visibility Score

Digital Visibility Score: 42 / 100 · Rank 57 of 67

Digital Visibility Score42/100Rank 57 of 67Critical problem1Search engines are being told not to index this siteFurthest behind-28Content & trust: 25 against a sector median of 53

Measured 31 August 2026 via the PYC Bath Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	51	62	−11
Technical	63	88	−25
Local presence	69	73	−4
Visibility	19	4	+15
AI search presence	0	0	level
Content & trust	25	53	−28

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-11
Technical		-25
Local presence		-4
Visibility		+15
AI search presence		0
Content & trust		-28

Problems found

1 critical problem found. These are specific, checkable faults on the site — not opinions about it.

• CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.
• Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
• Worth fixingVery little published contentThe homepage carries 284 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 1 of 12 keywords, average position 6, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Bath	not in top 100
physio Bath	not in top 100
best physiotherapist Bath	not in top 100
sports injury clinic Bath	not in top 100
back pain treatment Bath	not in top 100
chiropractor Bath	#6
osteopath Bath	not in top 100
private physio Bath	not in top 100
rehabilitation clinic Bath	not in top 100
physiotherapy Widcombe	not in top 100
physiotherapy Lansdown	not in top 100
physio Widcombe	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Hybrid Health Bath, on every pillar.

Technical		63
Local presence		69
Visibility		19
AI search presence		0
Content & trust		25

this firm sector median leader

The Wellsway Chiropractic Clinic trails Hybrid Health Bath by 213 points across 5 pillars, but 61% of that is AI search presence and Content & trust alone.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bath?
✗	Which physio clinic in Bath would you recommend for a sports injury?
✗	Top rated physiotherapy in Bath
✗	I have back pain and live in Bath - who should I see?
✗	Best physiotherapy in Widcombe, Bath

Local presence

Google Business Profile.

Rating	4.9 / 5
Reviews	7
Locations	1
Reviews in last 90 days	0
Address matches website	yes

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	25	about page: no · team page: no · credentials: no · blog or news: no · homepage: 284 words · last changed: 0 days ago
Visibility	19	ranks for 1 of 12 keywords · average position 6 · local 3-pack: 0
Local presence	69	7 reviews · rated 4.9 · 0 new in 90 days
Technical	63	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: no

Key findings

• Speed & CWV: 51/100, below the sector median of 62.
• Technical: 63/100, below the sector median of 88.
• Content & trust: 25/100, below the sector median of 53.

How this compares to the leader

Hybrid Health Bath leads the index with 80/100. The largest gaps are: AI search presence (0 vs 80); Content & trust (25 vs 75); Local presence (69 vs 100).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest The Wellsway Chiropractic Clinic in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
KILNER OSTEOPATHY	#55	43/100	2 places above you
Charlotte Knight	#59	38/100	2 places below you
Ellena West Osteopathy	#54	43/100	3 places above you
McTimoney Chiropractor	#60	38/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 58 · accessibility 89 · best practices 81 · SEO 92 — biggest losses: Improve image delivery; Reduce unused JavaScript; Background and foreground colors do not have a sufficient contrast ratio.
Google profile detail	4 photos · claimed · has a description · hours listed · 0 of 7 reviews are one star
Backlinks	50 referring domains · 54 links · rank 75
Site structure	1 pages crawled · 28 internal links per page · reachable in: contact 1 click · 0% of links use a generic anchor · 8 sitemap pages not reachable by following links
Sitemap	8 URLs listed · declared in robots.txt · newest entry 91 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

The Wellsway Chiropractic Clinic’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Visibility (19/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveTeam Bath Physio & Sports Science Centre#56 · 43/100 Full indexAll 67 firms ↓ Ranked belowVictoria Kent, Osteopath#58 · 41/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.