Sparkes Martin J — Bath Physiotherapy Digital Visibility Score

Digital Visibility Score: 36 / 100 · Rank 63 of 67

Digital Visibility Score36/100Rank 63 of 67Problems found5No XML sitemap foundOne page from the first1Closest: osteopath Bath at #13Furthest behind-59Technical: 29 against a sector median of 88

Measured 31 August 2026 via the PYC Bath Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	86	62	+24
Technical	29	88	−59
Local presence	47	73	−26
Visibility	4	4	level
AI search presence	0	0	level
Content & trust	28	53	−25

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+24
Technical		-59
Local presence		-26
Visibility		0
AI search presence		0
Content & trust		-25

Problems found

These are specific, checkable faults on the site — not opinions about it.

• Worth fixingNo XML sitemap foundSearch engines have to discover every page by following links. On a small site that is survivable; on a large one it is not.
• Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
• Worth fixingNo mobile viewport tagThe page is not telling phones how to lay itself out. Most local searches happen on one.
• Worth fixingVery little published contentThe homepage carries 226 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.
• Worth knowingThe site has not changed in a long timeThe homepage last reported a change 7.4 years ago.

Where this firm ranks

Ranks for 1 of 12 keywords, average position 13, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Bath	not in top 100
physio Bath	not in top 100
best physiotherapist Bath	not in top 100
sports injury clinic Bath	not in top 100
back pain treatment Bath	not in top 100
chiropractor Bath	not in top 100
osteopath Bath	#13
private physio Bath	not in top 100
rehabilitation clinic Bath	not in top 100
physiotherapy Widcombe	not in top 100
physiotherapy Lansdown	not in top 100
physio Widcombe	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Hybrid Health Bath, on every pillar.

Technical		29
Local presence		47
Visibility		4
AI search presence		0
Content & trust		28

this firm sector median leader

Sparkes Martin J trails Hybrid Health Bath by 281 points across 5 pillars, but 49% of that is AI search presence and Technical alone.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

osteopath Bath

#13

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bath?
✗	Which physio clinic in Bath would you recommend for a sports injury?
✗	Top rated physiotherapy in Bath
✗	I have back pain and live in Bath - who should I see?
✗	Best physiotherapy in Widcombe, Bath

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	28	about page: yes · team page: no · credentials: no · blog or news: no · homepage: 226 words · last changed: 2686 days ago
Visibility	4	ranks for 1 of 12 keywords · average position 13 · local 3-pack: 0
Local presence	47	0 reviews · 0 new in 90 days
Technical	29	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: — · sitemap: no · structured data: no

Key findings

• Technical: 29/100, below the sector median of 88.
• Local presence: 47/100, below the sector median of 73.
• Content & trust: 28/100, below the sector median of 53.

How this compares to the leader

Hybrid Health Bath leads the index with 80/100. The largest gaps are: AI search presence (0 vs 80); Technical (29 vs 88); Local presence (47 vs 100).

Top fixes (ranked by impact)

1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
3. Add about/team pages, and refresh stale content.

Firms ranked near this one

The firms nearest Sparkes Martin J in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Farleigh Physiotherapy	#61	37/100	2 places above you
Ethereal Health - Chiropractic and Wellbeing Services	#65	27/100	2 places below you
McTimoney Chiropractor	#60	38/100	3 places above you
McTimoney chiropractic and craniosacral therapy	#66	25/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 90 · accessibility 62 · best practices 67 · SEO 91 — biggest losses: Document does not have a main landmark.; Avoid multiple page redirects; Links do not have a discernible name
Google profile detail	11 photos · claimed · no description · hours listed
Backlinks	48 referring domains · 65 links · rank 62
Site structure	1 pages crawled · 8 internal links per page · reachable in: about 1 click · 0% of links use a generic anchor
Sitemap	not declared in robots.txt

Where to get this fixed

Sparkes Martin J’s lowest-scoring pillars among those we publish remediation guidance for:

• AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
• Visibility (4/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

↑ Ranked aboveBruce Bodle Osteopath Bath#62 · 36/100 Full indexAll 67 firms ↓ Ranked belowJefferson Sport#64 · 35/100

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How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.