Physio West — Bath Physiotherapy Digital Visibility Score

Digital Visibility Score: 56 / 100 · Rank 18 of 67

Digital Visibility Score56/100Rank 18 of 67 · top 26%Problems found1Very little published content One page from the first1Closest: best physiotherapist Bath at #11 Furthest behind-43Content & trust: 10 against a sector median of 53

Measured 31 August 2026 via the PYC Bath Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	56	62	−6
Technical	100	88	+12
Local presence	73	73	level
Visibility	38	4	+34
AI search presence	20	0	+20
Content & trust	10	53	−43

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-6
Technical		+12
Local presence		0
Visibility		+34
AI search presence		+20
Content & trust		-43

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth fixingVery little published contentThe homepage carries 377 words and the site links to no blog, news or insights section. There is little here for a search engine to match, or for an assistant to quote.

Where this firm ranks

Ranks for 9 of 12 keywords, average position 36.9, in the local 3-pack for 0 keywords.

Keyword	Position
physiotherapy Bath	#39
physio Bath	#30
best physiotherapist Bath	#11
sports injury clinic Bath	#53
back pain treatment Bath	not in top 100
chiropractor Bath	not in top 100
osteopath Bath	#33
private physio Bath	#25
rehabilitation clinic Bath	#52
physiotherapy Widcombe	#33
physiotherapy Lansdown	not in top 100
physio Widcombe	#56

The gap to the leader

This firm against the sector median and the index leader, Hybrid Health Bath, on every pillar.

Technical		100
Local presence		73
Visibility		38
AI search presence		20
Content & trust		10

this firm sector median leader

Physio West trails Hybrid Health Bath by 160 points across 4 pillars, but 78% of that is Content & trust and AI search presence alone. It already matches or beats the leader on Technical.

Closest to the first page

Ranked between #11 and #20 — one page from the first, ordered by how close.

best physiotherapist Bath

#11

1 position sits between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bath?
✗	Which physio clinic in Bath would you recommend for a sports injury?
✗	Top rated physiotherapy in Bath
✗	I have back pain and live in Bath - who should I see?
✓	Best physiotherapy in Widcombe, Bath	cited by domain

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	17
Locations	1
Reviews in last 90 days	0
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

knee issues4
shoulder injury3
thorough assessment3
rehabilitation plan2
clear explanation2
rehab exercises2
acl injury2
positive attitude2
diagnosis2
goals2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	10	about page: no · team page: no · credentials: no · blog or news: no · homepage: 377 words
Visibility	38	ranks for 9 of 12 keywords · average position 36.9 · local 3-pack: 0
Local presence	73	17 reviews · rated 5 · 0 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

Content & trust: 10/100, below the sector median of 53.

How this compares to the leader

Hybrid Health Bath leads the index with 80/100. The largest gaps are: Content & trust (10 vs 75); AI search presence (20 vs 80); Local presence (73 vs 100).

Top fixes (ranked by impact)

Add about/team pages, and refresh stale content.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.

Firms ranked near this one

The firms nearest Physio West in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
The London Road Clinic	#16	58/100	2 places above you
The Recovery Lab	#20	55/100	2 places below you
Phoenix Physio	#15	58/100	3 places above you
Adam Kwasnicki Physiotherapy	#21	54/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 56 · accessibility 91 · best practices 100 · SEO 85 — biggest losses: `[aria-hidden="true"]` elements contain focusable descendents; Largest Contentful Paint; Links do not have descriptive text
Google profile detail	1 photo · claimed · has a description · hours listed · 0 of 17 reviews are one star
Backlinks	33 referring domains · 36 links · rank 0
Site structure	7 pages crawled · 28.9 internal links per page · reachable in: contact 1 click, services 1 click · 2% of links use a generic anchor
Sitemap	declared in robots.txt

Where to get this fixed

Physio West’s lowest-scoring pillars among those we publish remediation guidance for:

Content & trust (10/100) — read topical authority on how depth and coverage compound into citation-worthiness. Background on analysing this pillar: content & trust.
AI search presence (20/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.