OsteoBath — Bath Physiotherapy Digital Visibility Score

Digital Visibility Score: 64 / 100 · Rank 7 of 67

Digital Visibility Score64/100Rank 7 of 67 · top 9%Furthest behind-5Speed & CWV: 57 against a sector median of 62

Measured 31 August 2026 via the PYC Bath Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	57	62	−5
Technical	100	88	+12
Local presence	92	73	+19
Visibility	36	4	+32
AI search presence	20	0	+20
Content & trust	60	53	+7

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		-5
Technical		+12
Local presence		+19
Visibility		+32
AI search presence		+20
Content & trust		+7

Where this firm ranks

Ranks for 1 of 12 keywords, average position 1, in the local 3-pack for 1 keyword.

Keyword	Position
physiotherapy Bath	not in top 100
physio Bath	not in top 100
best physiotherapist Bath	not in top 100
sports injury clinic Bath	not in top 100
back pain treatment Bath	not in top 100
chiropractor Bath	not in top 100
osteopath Bath	#1
private physio Bath	not in top 100
rehabilitation clinic Bath	not in top 100
physiotherapy Widcombe	not in top 100
physiotherapy Lansdown	not in top 100
physio Widcombe	not in top 100

The gap to the leader

This firm against the sector median and the index leader, Hybrid Health Bath, on every pillar.

Technical		100
Local presence		92
Visibility		36
AI search presence		20
Content & trust		60

this firm sector median leader

OsteoBath trails Hybrid Health Bath by 93 points across 4 pillars, but 81% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Technical.

AI search presence

Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best physiotherapists in Bath?
✗	Which physio clinic in Bath would you recommend for a sports injury?
✗	Top rated physiotherapy in Bath
✓	I have back pain and live in Bath - who should I see?	cited by domain
✗	Best physiotherapy in Widcombe, Bath

Local presence

Google Business Profile.

Rating	5 / 5
Reviews	142
Locations	1
Reviews in last 90 days	3
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

knowledgeable staff32
injury issues23
back pain treatment15
knee issue9
acupuncture7
sports massage6
dry needling6
shoulder pain treatment4
deep massage3
hip problems3

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	60	about page: yes · team page: yes · credentials: no · blog or news: no · homepage: 1,606 words
Visibility	36	ranks for 1 of 12 keywords · average position 1 · local 3-pack: 1
Local presence	92	142 reviews · rated 5 · 3 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

How this compares to the leader

Hybrid Health Bath leads the index with 80/100. The largest gaps are: AI search presence (20 vs 80); Content & trust (60 vs 75); Visibility (36 vs 46).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Cut mobile LCP below 2.5s (optimise images and remove render-blocking resources) — the biggest score and ranking lever.

Firms ranked near this one

The firms nearest OsteoBath in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
Circus Health Bath	#5	68/100	2 places above you
Kirk Russell Physiotherapy & Sports Injuries	#9	60/100	2 places below you
Impulse Chiropractic	#4	70/100	3 places above you
The Bath Practice	#10	60/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	Company 11976460 · 7.3 years old · active · SIC 86900
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 36 · accessibility 92 · best practices 81 · SEO 92 — biggest losses: Use efficient cache lifetimes; Background and foreground colors do not have a sufficient contrast ratio.; Layout shift culprits
Google profile detail	40 photos · claimed · has a description · hours listed · 0 of 142 reviews are one star
Backlinks	51 referring domains · 138 links · rank 46
Site structure	1 pages crawled · 76 internal links per page · reachable in: contact 1 click, about 1 click, team 1 click, services 1 click · 7% of links use a generic anchor
Sitemap	declared in robots.txt

Where to get this fixed

OsteoBath’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (20/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Visibility (36/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.