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Erika Hayward - Physiotherapy — Bath Physiotherapy Digital Visibility Score

Digital Visibility Score: 54 / 100 · Rank 22 of 67

Digital Visibility Score54/100Rank 22 of 67 · top 32%Critical problem1Search engines are being told not to index this siteOne page from the first2Closest: physio Widcombe at #15Furthest behind-12Local presence: 61 against a sector median of 73

Measured 31 August 2026 via the PYC Bath Physiotherapy Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Section titled “Pillar breakdown vs sector median”
Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.
PillarScoreMedianvs median
Speed & CWV5962−3
Technical8888level
Local presence6173−12
Visibility254+21
AI search presence200+20
Content & trust5553+2
Pillar performance against the sector median. Bars right of centre are above the median, left are below.
Speed & CWV-3
Technical0
Local presence-12
Visibility+21
AI search presence+20
Content & trust+2

Problems found

Section titled “Problems found”
1 critical problem found. These are specific, checkable faults on the site — not opinions about it.
  • CriticalSearch engines are being told not to index this siteThe site’s own robots.txt disallows crawling. Until that changes, nothing else on this page can help — the pages cannot enter the index in the first place.

Where this firm ranks

Section titled “Where this firm ranks”
Ranks for 6 of 12 keywords, average position 14, in the local 3-pack for 0 keywords.
KeywordPosition
physiotherapy Bath#9
physio Bath#7
best physiotherapist Bath#3
sports injury clinic Bathnot in top 100
back pain treatment Bathnot in top 100
chiropractor Bathnot in top 100
osteopath Bathnot in top 100
private physio Bath#34
rehabilitation clinic Bathnot in top 100
physiotherapy Widcombe#16
physiotherapy Lansdownnot in top 100
physio Widcombe#15

The gap to the leader

Section titled “The gap to the leader”
This firm against the sector median and the index leader, Hybrid Health Bath, on every pillar.
Technical88
Local presence61
Visibility25
AI search presence20
Content & trust55

this firm sector median leader

Erika Hayward - Physiotherapy trails Hybrid Health Bath by 140 points across 4 pillars, but 71% of that is AI search presence and Local presence alone. It already matches or beats the leader on Technical.

Closest to the first page

Section titled “Closest to the first page”
Ranked between #11 and #20 — one page from the first, ordered by how close.
physio Widcombe#15
physiotherapy Widcombe#16

2 positions sit between #11 and #20 — one page away, and the cheapest ranking work available to this firm.

AI search presence

Section titled “AI search presence”
Named in 1 of 5 AI answers. A domain citation is stronger evidence than a name mention.
✓Who are the best physiotherapists in Bath?cited by domain
✗Which physio clinic in Bath would you recommend for a sports injury?
✗Top rated physiotherapy in Bath
✗I have back pain and live in Bath - who should I see?
✗Best physiotherapy in Widcombe, Bath

Local presence

Section titled “Local presence”
Google Business Profile.
Rating5 / 5
Reviews5
Locations1
Reviews in last 90 days0
Address matches websiteyes

Why this score

Section titled “Why this score”
What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.
PillarScoreMade up of
Content & trust55about page: yes · team page: no · credentials: yes · blog or news: no · homepage: 675 words
Visibility25ranks for 6 of 12 keywords · average position 14 · local 3-pack: 0
Local presence615 reviews · rated 5 · 0 new in 90 days
Technical88HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: no · sitemap: yes · structured data: yes

Key findings

Section titled “Key findings”
  • Local presence: 61/100, below the sector median of 73.

How this compares to the leader

Section titled “How this compares to the leader”

Hybrid Health Bath leads the index with 80/100. The largest gaps are: AI search presence (20 vs 80); Local presence (61 vs 100); Visibility (25 vs 46).

Top fixes (ranked by impact)

Section titled “Top fixes (ranked by impact)”
  1. Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
  2. Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
  3. Add about/team pages, and refresh stale content.

Firms ranked near this one

Section titled “Firms ranked near this one”
The firms nearest Erika Hayward - Physiotherapy in this ranking, beyond the two either side.
FirmRankScoreWhy it is here
The Recovery Lab#2055/1002 places above you
NeuroConnect Rehabilitation#2453/1002 places below you
Barnes Sports Clinic#1955/1003 places above you
Results Body+Mind#2553/1003 places below you

Context (not scored)

Section titled “Context (not scored)”
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies HouseNo confident match on the registered name
Real-user speed (CrUX)Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)Performance 43 · accessibility 95 · best practices 56 · SEO 100 — biggest losses: Forced reflow; Duplicated JavaScript; Reduce JavaScript execution time
Google profile detailclaimed · no description · no hours listed · 0 of 5 reviews are one star
Backlinks53 referring domains · 63 links · rank 0
Site structure1 pages crawled · 18 internal links per page · 0% of links use a generic anchor · 6 sitemap pages not reachable by following links
Sitemap7 URLs listed · declared in robots.txt · newest entry 458 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Section titled “Where to get this fixed”

Erika Hayward - Physiotherapy’s lowest-scoring pillars among those we publish remediation guidance for:

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.