Chappells — Swindon Estate Agent Digital Visibility Score
Chappells — PYC Swindon Estate Agent Digital Visibility Index, Q2-2026
Digital Visibility Score: 83 / 100 · Rank 4 of 8
Measured 22 June 2026 via the PYC Swindon Estate Agent Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
Pillar breakdown vs sector median
Section titled “Pillar breakdown vs sector median”| Pillar | Score | Sector median | Reading |
|---|---|---|---|
| Speed & CWV | — | — | Not measured this quarter |
| Technical | 75 | 94 | Below sector median |
| Local presence | — | — | Not measured this quarter |
| Visibility | — | — | Not measured this quarter |
| AI search presence | — | — | Not measured this quarter |
| Content & trust | 100 | 83.5 | Above sector median |
Key findings
Section titled “Key findings”- Technical: 75/100, below the sector median of 94.
How this compares to the leader
Section titled “How this compares to the leader”Location Real Estate leads the index with 100/100. The largest gaps are: Technical (75 vs 100).
Top fixes (ranked by impact)
Section titled “Top fixes (ranked by impact)”- Add valid LocalBusiness/RealEstateAgent schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.
- Add about/team/credentials pages (Propertymark, RICS, Ombudsman) and refresh stale content.
How this is measured: see the index methodology. Want your score improved? Get in touch.