HCR Law — Cheltenham Law Firm Digital Visibility Score
HCR Law — PYC Cheltenham Law Firm Digital Visibility Index, Q3-2026
Digital Visibility Score: 50 / 100 · Rank 7 of 8
Measured 27 August 2026 via the PYC Cheltenham Law Firm Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
Pillar breakdown vs sector median
Section titled “Pillar breakdown vs sector median”| Pillar | Score | Median | vs median |
|---|---|---|---|
| Speed & CWV | 95 | 77 | +18 |
| Technical | 33 | 75.5 | −42.5 |
| Local presence | 69 | 76 | −7 |
| Visibility | 0 | 38 | −38 |
| AI search presence | 40 | 30 | +10 |
| Content & trust | — | 50 | not measured |
| Speed & CWV | +18 | |
|---|---|---|
| Technical | -42.5 | |
| Local presence | -7 | |
| Visibility | -38 | |
| AI search presence | +10 | |
| Content & trust | not measured |
Where this firm ranks
Section titled “Where this firm ranks”| Keyword | Position |
|---|---|
| law firms Cheltenham | not in top 100 |
| best law firm Cheltenham | not in top 100 |
| commercial solicitors Cheltenham | not in top 100 |
| corporate law Cheltenham | not in top 100 |
| employment law Cheltenham | not in top 100 |
| dispute resolution Cheltenham | not in top 100 |
| commercial property solicitors Cheltenham | not in top 100 |
| litigation solicitors Cheltenham | not in top 100 |
| business legal advice Cheltenham | not in top 100 |
| law firms Montpellier | not in top 100 |
| law firms Pittville | not in top 100 |
| solicitors Montpellier | not in top 100 |
The gap to the leader
Section titled “The gap to the leader”| Speed & CWV | 95 | |
|---|---|---|
| Technical | 33 | |
| Local presence | 69 | |
| Visibility | 0 | |
| AI search presence | 40 |
this firm sector median leader
HCR Law trails BPE Solicitors by 137 points across 4 pillars, but 82% of that is Visibility and Technical alone. It already matches or beats the leader on Speed & CWV.
AI search presence
Section titled “AI search presence”| ✓ | Who are the best law firms in Cheltenham? | cited by domain |
| ✓ | Which law firm in Cheltenham would you recommend for commercial work? | cited by domain |
| ✗ | Top rated employment law solicitors in Cheltenham | |
| ✗ | I need a commercial solicitor in Cheltenham - who should I contact? | |
| ✗ | Best law firms in Montpellier, Cheltenham |
Local presence
Section titled “Local presence”| Rating | 3.4 / 5 |
|---|---|
| Reviews | 34 |
| Locations | 1 |
| Reviews in last 90 days | 0 |
| Address matches website | yes |
Key findings
Section titled “Key findings”- Technical: 33/100, below the sector median of 75.5.
- Visibility: 0/100, below the sector median of 38.
How this compares to the leader
Section titled “How this compares to the leader”BPE Solicitors leads the index with 70/100. The largest gaps are: Visibility (0 vs 58); Technical (33 vs 88); AI search presence (40 vs 60).
Top fixes (ranked by impact)
Section titled “Top fixes (ranked by impact)”- Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
- Add valid LocalBusiness/LegalService schema, fix indexability, and ensure a fresh XML sitemap is referenced in robots.txt.
- Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Where to get this fixed
Section titled “Where to get this fixed”HCR Law’s lowest-scoring pillars among those we publish remediation guidance for:
- Visibility (0/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
- Technical (33/100) — read SEO automation on running these technical checks continuously rather than once a quarter. Background on analysing this pillar: technical.
How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.