Measured 3 October 2026 via the PYC Bath Estate Agent Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
These are specific, checkable faults on the site — not opinions about it.
Worth fixingNo structured data on the homepageNothing tells a search engine or an assistant what this business is, where it is, or what it does — in machine-readable terms.
This firm against the sector median and the index leader, Martin & Co Bath, on every pillar.
Technical
75
Local presence
84
Visibility
18
AI search presence
0
Content & trust
46
this firm sector median leader
Nash & Co trails Martin & Co Bath by 154 points across 4 pillars, but 74% of that is AI search presence and Content & trust alone. It already matches or beats the leader on Visibility.
Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Introduce the people who do the work, on an about or team page and the credentials that matter in this sector (Propertymark, NAEA, The Property Ombudsman), and refresh stale content.
Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.
Companies House
No confident match on the registered name
Real-user speed (CrUX)
Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)
Performance 61 · accessibility 80 · best practices 70 · SEO 83 — biggest losses: Reduce unused CSS; Image elements do not have `[alt]` attributes; Document request latency
Backlinks
110 referring domains · 532 links · rank 148
Site structure
1 pages crawled · 44 internal links per page · reachable in: contact 1 click, about 1 click · 9% of links use a generic anchor · 75 sitemap pages not reachable by following links
Sitemap
76 URLs listed · not declared in robots.txt · no lastmod dates · 5 of 5 sampled URLs resolve
Visibility (18/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.