Cobb Farr — Bath Estate Agent Digital Visibility Score
Cobb Farr — PYC Bath Estate Agent Digital Visibility Index, Q3-2026
Digital Visibility Score: 68 / 100 · Rank 6 of 15
Measured 27 August 2026 via the PYC Bath Estate Agent Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.
Pillar breakdown vs sector median
Section titled “Pillar breakdown vs sector median”| Pillar | Score | Median | vs median |
|---|---|---|---|
| Speed & CWV | 68 | 69 | −1 |
| Technical | 100 | 88 | +12 |
| Local presence | 79 | 78 | +1 |
| Visibility | 21 | 42 | −21 |
| AI search presence | 60 | 40 | +20 |
| Content & trust | 67 | 67 | level |
| Speed & CWV | -1 | |
|---|---|---|
| Technical | +12 | |
| Local presence | +1 | |
| Visibility | -21 | |
| AI search presence | +20 | |
| Content & trust | 0 |
Where this firm ranks
Section titled “Where this firm ranks”| Keyword | Position |
|---|---|
| estate agents Bath | not in top 100 |
| best estate agents Bath | #3 |
| top estate agents Bath | not in top 100 |
| letting agents Bath | not in top 100 |
| sell my house Bath | #13 |
| house valuation Bath | not in top 100 |
| property for sale Bath | not in top 100 |
| estate agent fees Bath | #1 |
| rental properties Bath | not in top 100 |
| estate agents Widcombe | #15 |
| estate agents Lansdown | #26 |
| letting agents Widcombe | not in top 100 |
The gap to the leader
Section titled “The gap to the leader”| Speed & CWV | 68 | |
|---|---|---|
| Technical | 100 | |
| Local presence | 79 | |
| Visibility | 21 | |
| AI search presence | 60 | |
| Content & trust | 67 |
this firm sector median leader
Cobb Farr trails Zest Sales & Lettings by 98 points across 4 pillars, but 66% of that is Content & trust and Visibility alone. It already matches or beats the leader on Technical, Local presence.
Closest to the first page
Section titled “Closest to the first page”| sell my house Bath | #13 | |
| estate agents Widcombe | #15 |
2 positions sit between #11 and #20 — one page away, and the cheapest ranking work available to this firm.
AI search presence
Section titled “AI search presence”| ✓ | Who are the best estate agents in Bath? | named |
| ✓ | Which estate agent in Bath would you recommend for selling a house? | cited by domain |
| ✗ | Top rated letting agents in Bath | |
| ✓ | I am looking for an estate agent in Bath - who should I contact? | named |
| ✗ | Best estate agents in Widcombe, Bath |
Local presence
Section titled “Local presence”| Rating | 4.7 / 5 |
|---|---|
| Reviews | 122 |
| Locations | 1 |
| Reviews in last 90 days | 0 |
| Address matches website | yes |
Key findings
Section titled “Key findings”- Visibility: 21/100, below the sector median of 42.
How this compares to the leader
Section titled “How this compares to the leader”Zest Sales & Lettings leads the index with 82/100. The largest gaps are: Content & trust (67 vs 100); Visibility (21 vs 53); AI search presence (60 vs 80).
Top fixes (ranked by impact)
Section titled “Top fixes (ranked by impact)”- Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
- Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
- Add about/team pages and the credentials that matter in this sector (Propertymark, NAEA, The Property Ombudsman), and refresh stale content.
Where to get this fixed
Section titled “Where to get this fixed”Cobb Farr’s lowest-scoring pillars among those we publish remediation guidance for:
- Visibility (21/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.
- AI search presence (60/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.