Clifton Down Dental Practice — Bristol Dentist Digital Visibility Score

Digital Visibility Score: 57 / 100 · Rank 4 of 9

Digital Visibility Score57/100Rank 4 of 9 · top 37%Problems found1The site has not changed in a long time Furthest behind-8Content & trust: 62 against a sector median of 70

Measured 5 October 2026 via the PYC Bristol Dentist Digital Visibility Index. Every figure is objective and reproducible from the methodology. Spotted an error? Request a correction.

Pillar breakdown vs sector median

Each pillar scored 0–100 against the sector median for this index. The final column is this firm's distance from that median.

Pillar	Score	Median	vs median
Speed & CWV	65	62	+3
Technical	100	88	+12
Local presence	77	84	−7
Visibility	19	17	+2
AI search presence	0	0	level
Content & trust	62	70	−8

Pillar performance against the sector median. Bars right of centre are above the median, left are below.

Speed & CWV		+3
Technical		+12
Local presence		-7
Visibility		+2
AI search presence		0
Content & trust		-8

Problems found

These are specific, checkable faults on the site — not opinions about it.

Worth knowingThe site has not changed in a long timeThe homepage last reported a change 4.1 years ago.

Where this firm ranks

Ranks for 1 of 12 keywords, average position 7, in the local 3-pack for 2 keywords.

Keyword	Position
dentist Bristol	not in top 100
best dentist Bristol	not in top 100
private dentist Bristol	not in top 100
NHS dentist Bristol	not in top 100
emergency dentist Bristol	not in top 100
cosmetic dentistry Bristol	not in top 100
dental implants Bristol	not in top 100
teeth whitening Bristol	not in top 100
invisalign Bristol	not in top 100
dentist Clifton	not in top 100
dentist Bishopston	not in top 100
dental practice Clifton	#7

The gap to the leader

This firm against the sector median and the index leader, Clifton Dental Surgery, on every pillar.

Speed & CWV		65
Technical		100
Local presence		77
Visibility		19
AI search presence		0
Content & trust		62

this firm sector median leader

Clifton Down Dental Practice trails Clifton Dental Surgery by 142 points across 4 pillars, but 74% of that is AI search presence and Visibility alone. It already matches or beats the leader on Speed & CWV, Technical.

AI search presence

Named in 0 of 5 AI answers. A domain citation is stronger evidence than a name mention.

✗	Who are the best dentists in Bristol?
✗	Which dental practice in Bristol would you recommend?
✗	Top rated private dentists in Bristol
✗	I need to register with a dentist in Bristol - who should I contact?
✗	Best dentist in Clifton, Bristol

Local presence

Google Business Profile.

Rating	4.7 / 5
Reviews	47
Locations	1
Reviews in last 90 days	1
Address matches website	yes

What customers talk about

Themes Google extracted from this business’s reviews, by how often customers raise them. Not scored — this is what people say, not how findable the business is.

reception staff11
dental nurse5
hygienist5
calm atmosphere4
painless treatment3
informative staff2
at ease feeling2
efficient staff2
careful treatment2
warm welcome2

Why this score

What each score is made of. Every input here is in the open dataset, so the arithmetic can be checked rather than taken on trust.

Pillar	Score	Made up of
Content & trust	62	about page: no · people introduced: yes · credentials: yes · blog or news: yes · homepage: 345 words · last changed: 1480 days ago
Visibility	19	ranks for 1 of 12 keywords · average position 7 · local 3-pack: 2
Local presence	77	47 reviews · rated 4.7 · 1 new in 90 days
Technical	100	HTTPS: yes · page allows indexing: yes · robots.txt allows crawling: yes · sitemap: yes · structured data: yes

Key findings

No pillar falls materially below the sector median this quarter.

How this compares to the leader

Clifton Dental Surgery leads the index with 72/100. The largest gaps are: AI search presence (0 vs 80); Visibility (19 vs 44); Content & trust (62 vs 87).

Top fixes (ranked by impact)

Publish structured, citable content and entity schema so AI engines surface the business for core local queries.
Build local landing pages for the core keyword basket to lift organic and local-pack appearance.
Introduce the people who do the work, on an about or team page and the credentials that matter in this sector (GDC registration, CQC rating), and refresh stale content.

Firms ranked near this one

The firms nearest Clifton Down Dental Practice in this ranking, beyond the two either side.

Firm	Rank	Score	Why it is here
DentaQuest Clifton	#2	66/100	2 places above you
Redland Road Dental Practice	#6	57/100	2 places below you
Clifton Dental Surgery	#1	72/100	3 places above you
Windmill Hill Smiles	#7	54/100	3 places below you

Context (not scored)

Recorded alongside the measurement to make it easier to judge, but carrying no weight in the Digital Visibility Score. See the methodology.

Companies House	No confident match on the registered name
Real-user speed (CrUX)	Too little traffic to appear in Chrome’s public dataset
Lighthouse (lab, mobile)	Performance 70 · accessibility 77 · best practices 100 · SEO 100 — biggest losses: Document does not have a main landmark.; Links rely on color to be distinguishable.; Heading elements are not in a sequentially-descending order
Google profile detail	6 photos · claimed · has a description · hours listed · 3 of 47 reviews are one star
Backlinks	122 referring domains · 302 links · rank 151
Site structure	25 pages crawled · 22.4 internal links per page · reachable in: team 1 click, services 1 click · 2% of links use a generic anchor
Sitemap	28 URLs listed · declared in robots.txt · newest entry 18 days old · 5 of 5 sampled URLs resolve

Where to get this fixed

Clifton Down Dental Practice’s lowest-scoring pillars among those we publish remediation guidance for:

AI search presence (0/100) — read generative engine optimisation on getting named by the answer engines this pillar measures. Background on analysing this pillar: ai search presence.
Visibility (19/100) — read topical authority on why ranking breadth across a sector beats chasing single terms. Background on analysing this pillar: visibility.

How this is measured: see the index methodology, and the statistical methods behind each pillar. This index is published by PYC; if you want this score moved, start here.